How to Prepare Your Website for Google AdSense
Getting approved for Google AdSense depends on how well your website follows Google’s content and webmaster guidelines. This article helps you make your site ready — safely and ethically.
1. Publish Original, Valuable Content
Google values helpful and original content. Avoid copying text or using AI-generated content without review or rewriting.
- Write content that genuinely helps users.
- Focus on topics you understand and can explain well.
- Maintain proper grammar, structure, and readability.
- Publish consistently, but prioritize quality over quantity.
2. Create a Professional Website Design
Your site should be easy to navigate and mobile-friendly. Avoid cluttered layouts or pop-ups that disturb readers.
- Use a clean theme compatible with Blogger or WordPress.
- Make menus easy to find and use.
- Check that all links work correctly.
- Test your site speed with Google PageSpeed Insights.
3. Add Required Legal and Informational Pages
Google expects certain pages that show transparency and trustworthiness:
- About Page: Explains who you are and what your site offers.
- Contact Page: Provides a valid email or contact form.
- Privacy Policy: States how you handle user data (especially cookies or ads).
- Disclaimer (optional): Adds credibility if your content involves advice.
4. Follow Google’s Content Policies
Never publish or promote restricted or harmful content. Your site must comply with AdSense Program Policies.
- No adult, shocking, or violent material.
- No copyrighted or stolen content.
- No misleading or fake information.
- No paid traffic, click exchange, or invalid activity.
5. Check Technical Readiness
Before applying, make sure your website is technically sound.
- Use a custom domain (e.g., yourblog.com).
- Ensure fast loading speed and secure HTTPS connection.
- Submit your site to Google Search Console.
- Ensure all pages are accessible — no “coming soon” sections.
Tip: Focus on user experience and content quality. There’s no shortcut to approval — patience and consistency are key.
6. When You’re Ready to Apply
- Visit Google AdSense.
- Sign in with your Google Account.
- Add your website and select your country.
- Place the AdSense code on your site.
- Wait for Google’s review (may take 1–2 weeks).
If your application is not approved, review Google’s feedback carefully. Update your site, add new helpful content, and apply again after fixing the issues.